Marketing Practices
At Marketing Practices, we love helping Practice Principals and Practice Managers plan and implement effective marketing strategies to attract new patients and retain existing ones.
Having coached many practices over the years we understand that marketing a practice is challenging yet rewarding at best, overwhelming at worst:
- You lack the time to dedicate to effective practice marketing, so your approach is a little ad hoc and doesn't seem to get much traction.
- You realise the value of a strong online presence, but find it nearly impossible to keep up to date with the rapid developments in digital and social media marketing. You have a sense that there is a great opportunity... if only you knew how.
- No matter what you do, you just don't seem to be attracting your ideal patients, the ones that are profitable and you enjoy treating.
- You know you offer great patient service but you need to increase awareness and build the reputation of your practice in order for it to grow. How do you encourage your patients to authentically refer to your practice without feeling like a salesperson?
We also understand that marketing is just a small element of all the things that you are juggling with the heavy demands of running your practice. This is where we come in... Marketing Practices is a marketing help desk​ for Australian Practice Principals and Practice Managers of dental, medical, specialist and allied health practices, to gain knowledge, training, expert advice and support.